My story
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After graduation, I wanted a career that was both creative and impactful. Marketing seemed like the perfect fit. So, I got my MBA and started in marketing.
Over the past 10 years, I've worked everywhere, from big companies to agencies to startups. I learned about driving GTM motions, setting up inbound engines, testing and scaling different channels, becoming a data-driven marketer, and more. But early-stage startups were the most exciting. Building something from nothing is thrilling, even with its ups and downs.
I've been the first marketing hire and joined teams at different stages. I understand the challenges of starting and scaling. I thrive in this environment, leading marketing strategy and execution.
As a marketer, I am a dedicated problem-solver. I leverage data and robust processes to achieve results, believing in the power of storytelling to forge strong connections with customers.
After taking a 7-month career break for health and personal reasons, I have been consulting early-stage startups since late 2023.
I am looking for my next adventure (full-time role) at early-stage startups and looking to own revenue responsibility :)
My career timeline
A brief glimpse of my career journey, and obstacles conquered
Key achievements
Skills & martech stack
Marketing Strategy
Inbound Lead Generation
Demand Generation
Brand Marketing
New User Acquisition
GTM
Performance Marketing​
Social Media
Email
Event
SEO
Data analytics & insights
Content Strategy
Content Creation
Editing
Review
Hiring
Mentoring
Performance management
Vendor management
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HubSpot
ActiveCampaign
SendGrid
Mailchimp
Drift
Google Analytics
Metabase
Canva
WordPress
Slack
Trello
Stroll through my LinkedIn feed..
Get in touch
Write to me at mitamandwker@gmail.com if you want to learn more about what I do, or collaborate on a project.